EFFECTIVE MANAGEMENT STRATEGY OF SOCIAL MEDIA MARKETING SERVICES IN HIGHER EDUCATION BASED ON DIGITAL TECHNOLOGIES. International journal of artificial intelligence, [S. l.], v. 4, n. 09, p. 118–120, 2024. Disponível em: https://www.academicpublishers.org/journals/index.php/ijai/article/view/1561.. Acesso em: 19 mar. 2026.