Articles | Open Access | https://doi.org/10.55640/ijdsml-05-02-07

The Psychology of Visual Perception in Data Dashboards: Designing for Impact

Dip Bharatbhai Patel , University of North America, Virginia, USA

Abstract

The paper is expansive on the psychology of visual perception in dashboards in a push to design for impact. Visualization is a game of storytelling that ensures everything meets human perception in their designs. It is based on building and developing better data visualizations to show how everything would be designed. It is explicit in terms of interpreting and communicating information in making sure that everything is applied to how it works in understanding different psychological requirements to show its application and use, based on improving how information can be applied and improved to make sure that it fits what is expected, based on improved visual impacts. Data interpretation works on processing data requirements to balance information delivery and aesthetics in the data visualizations. The paper is key in providing information that starts with improving compelling visuals, which come with improving the focus on data improvement and improving the essence that works on cognitive load and balance for understanding and reducing clutter or distractions of the data visuals. Organizing and improving information is an important aspect in ensuring that data visualization is effective and reliable, with related data points being explicit and improved in how viewers or the audience view and relate to the information being viewed. Case findings are that there lacks more knowledge in terms of how designing for impact is the future for data visualizations to make visual impact key.

Keywords

Psychology, Dashboards, Visual Cognition, Cognitive Load

References

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The Psychology of Visual Perception in Data Dashboards: Designing for Impact. (2025). International Journal of Data Science and Machine Learning, 5(02), 79-86. https://doi.org/10.55640/ijdsml-05-02-07