Articles
| Open Access | EVALUATING THE EXCELLENCE: QUALITY ASSESSMENT OF OPTIONAL EXCURSIONS BY EGYPTIAN TRAVEL AGENTS IN HURGHADA
Ahmed Kasem , Faculty Of Tourism And Hotels, Minia University, EgyptAbstract
This study conducts a comprehensive quality assessment of optional excursions provided by Egyptian travel agents in Hurghada, a prominent tourist destination. Employing a systematic evaluation framework, we analyze various aspects such as tour itinerary, guide competence, customer satisfaction, and overall experience. Through surveys, interviews, and observational methods, we gather insights into the strengths and weaknesses of these excursions, aiming to contribute valuable information for both travelers and travel agents. The findings serve as a basis for enhancing the quality of optional excursions and ensuring a memorable experience for tourists in Hurghada.
Keywords
Optional Excursions, Travel Agents, Quality Assessment
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