Articles | Open Access |

FACTORS INFLUENCING GUEST CONTENTMENT IN LUXURIOUS 5-STAR HOTELS: INSIGHTS FROM TASHKENT CITY, UZBEKISTAN

Turg‘unov O‘ktamjon Murodilla ugli , Assistant Professor, Department of "Economic Theory", Namangan State Technical University

Abstract

This study examines four key factors affecting customer satisfaction at luxury 5-star hotels in Tashkent City: Culinary Excellence (CE), Staff Expertise (SE), Tailored Service (TS), and Accommodations Quality (AQ). Data from 250 guests across 10 premier hotels were analyzed using the SEM model. Results show all factors positively impact satisfaction, with CE and SE having the strongest effects, followed by TS and AQ. These findings provide valuable guidance for hotel management to enhance dining experiences, develop professional staff, offer personalized services, and improve room quality to maximize guest satisfaction in Tashkent.

Keywords

customer satisfaction, 5-star hotels, Tashkent City, SEM, service quality.

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FACTORS INFLUENCING GUEST CONTENTMENT IN LUXURIOUS 5-STAR HOTELS: INSIGHTS FROM TASHKENT CITY, UZBEKISTAN. (2025). International Journal of Artificial Intelligence, 5(12), 527-537. https://www.academicpublishers.org/journals/index.php/ijai/article/view/8595