This article provides a comprehensive analysis of the role and significance of an individual-centered approach in developing graphical competence among university students. The study explores the formation of graphic literacy, enhancement of visual thinking, consolidation of technical reasoning, and improvement of modeling skills through personalized educational strategies. The methodology is scientifically grounded and supported by experimental data. The practical results of implementing this approach, derived from experimental work, demonstrate notable improvements in students’ graphic knowledge, technical understanding, spatial reasoning, and creative problem-solving abilities. The proposed methodology emphasizes adaptive instruction tailored to each student's capabilities, motivation, and initial level of preparation, integrating digital tools, 3D modeling, and project-based learning to maximize learning outcomes.

profession, competence, technology, students, information, specialist, production, research, engineering, computer graphics, tablets, computers, platforms, online education.

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