Articles | Open Access |

USE OF INFORMATION TECHNOLOGIES AND MARKETING IN PRIVATISATION OF STATE ASSETS

Abdusalomov Abdusamad Bahodirovich,Yaxyayev Salohiddin Bovojonovich , Senior Researcher of the Center for Research on Problems of Privatization and Management of State Assets under the State Assets Management Agency (PhD),Deputy Head of the Syrdarya Regional Statistics Department

Abstract

This article studies the effectiveness of using information technologies and marketing tools in the privatization of state assets. During the study, the speed and transparency of privatization through electronic trading platforms were analyzed, and the possibilities of increasing demand for state property through marketing strategies were studied. According to empirical data, the use of information technologies in these processes helps to increase budget revenues and accelerate the trading process. The results showed that it is an important factor in developing cooperation between the state and the private sector.

 

Keywords

Privatization, state assets, information technologies, marketing strategies, electronic trading platforms, economic efficiency.

References

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USE OF INFORMATION TECHNOLOGIES AND MARKETING IN PRIVATISATION OF STATE ASSETS. (2024). International Journal of Artificial Intelligence, 4(10), 686-689. https://www.academicpublishers.org/journals/index.php/ijai/article/view/2094