In the issue of the composition and structure of indicators of the innovative potential of enterprises in the construction industry, it is advisable to provide the necessary and sufficient number of indicators that fully characterize the innovative growth potential of the enterprise. It is advisable to determine the ability of the enterprise to implement innovative activities, its scope and volume using such criteria as, first of all, the scientific and research level of the enterprise, the technical level of the enterprise, the level of innovation effectiveness, the impact of innovations on the standard of living and the level of potential innovative potential.

research level, technical capacity of the enterprise, innovations on living standards

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