The article studies consumer properties of silk fabrics from various fibrous compositions the indicators of the fabric structure and its hygienic properties were established. In addition, the The study showed that air permeability, vapor permeability and hygroscopicity of fabrics depend on both the structure of the fabric and the type of fibers used. Regression dependencies between influence of aesthetic characteristics on the perception of fabric quality by consumers was analyzed. The findings highlight the need to consider both hygienic and aesthetic factors when developing and producing fabrics, especially in dry and hot climates. Recommendations are given for the use of innovative technologies and expansion of the range of fabrics depending on climate conditions and consumer preferences.

hygienic properties of fabrics, air permeability, hygroscopicity, fibrous composition, fabric structure, aesthetic properties, textiles, regression analysis, fashion, consumer preferences.

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