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| Open Access | THE ROLE OF DIGITAL PLATFORMS IN TRANSFORMING THE SERVICE SECTOR
Ortikov Farmonboy Rakhmon ugli , 3rd year student of the Faculty of Economics of the Samarkand Institute of Economics and ServiceAbstract
This article explores how digital platforms are fundamentally reshaping the service sector by enhancing accessibility, efficiency, and personalization. It analyzes the core functions of digital platforms, the technological innovations driving this shift, and the economic and social impacts on service delivery. The study highlights how sectors such as transportation, healthcare, education, and finance are evolving through platform-based models. Furthermore, it examines the challenges and regulatory considerations associated with this transformation.
Keywords
Digital platforms, service sector, digital economy, innovation, automation, platform economy, customer experience, e-services
References
Cusumano, M. A., Gawer, A., & Yoffie, D. B. (2019). The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power. Harper Business.
Kenney, M., & Zysman, J. (2016). The rise of the platform economy. Issues in Science and Technology, 32(3), 61–69.
OECD (2020). Digital Transformation in the Service Sector. OECD Publishing.
Sundararajan, A. (2016). The Sharing Economy: The End of Employment and the Rise of Crowd-Based Capitalism. MIT Press.
World Bank (2021). World Development Report 2021: Data for Better Lives. World Bank Group.
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This work is licensed under a Creative Commons Attribution 4.0 International License.