This article highlights the use of multimedia technologies in the process of training students for professional development. The study examined methods of organizing learning activities based on images, audio, video, animation, and virtual platforms. The results showed that multimedia technologies effectively foster independent thinking, creativity, and digital competencies among students. Moreover, it was found that their use significantly contributes to the development of professional knowledge, skills, and abilities. In the discussion process, the advantages and certain challenges of multimedia-based education were analyzed, and recommendations for improving this process in the future were proposed.

multimedia technologies, professional education, learning process, innovation, digital competence.

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