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| Open Access | INNOVATIVE APPROACHES IN THE TOURISM INDUSTRY: UZBEKISTAN'S EXPERIENCE AND DEVELOPMENT POTENTIAL
Narzieva Diyora Ulugbekovna , Samarkand State Institute of Foreign Languages International Ratings Department SpecialistAbstract
This article explores the innovative strategies currently being implemented in Uzbekistan's tourism industry and evaluates the country’s potential for future development. It examines how modern technologies, digital transformation, infrastructure development, and government-led initiatives are reshaping the tourism sector. By analyzing the progress made in recent years and comparing it with global trends, this study highlights Uzbekistan’s emerging position as a competitive and attractive destination for both regional and international tourists.
Keywords
Tourism development, innovation in tourism, Uzbekistan, digital transformation, tourism infrastructure, government policy, smart tourism, sustainable growth
References
UNWTO. (2023). Innovation in Tourism: The Key to Competitiveness. World Tourism Organization.
Uzbekistan Ministry of Tourism and Cultural Heritage. (2024). National Strategy for Tourism Development 2023–2025.
World Bank. (2023). Uzbekistan: Leveraging Digital Transformation for Inclusive Tourism Growth.
Asia Development Bank (ADB). (2022). Smart Tourism and Infrastructure Investment in Central Asia.
Karimov, M. (2023). “Digital Transformation in Uzbekistan’s Tourism Sector.” Central Asian Economic Review, Vol. 7.
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This work is licensed under a Creative Commons Attribution 4.0 International License.