This article explores innovative approaches to enhancing the effectiveness of the CLIL (Content and Language Integrated Learning) method in teaching economics subjects in English. It analyzes the key principles of CLIL, the advantages of integrating content and language learning, and the innovative strategies applied by educators. The study highlights the role of interactive technologies, multimedia resources, project-based learning, and methods aimed at developing students’ communicative competence. The findings demonstrate that effective implementation of the CLIL approach significantly improves students’ mastery of professional English in economics-related fields.

CLIL, economics education, integrated learning, innovative approaches, communicative competence, English language, interactive methods.

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