Articles
| Open Access | DEVELOPING EFFECTIVE MARKETING ACTIVITIES TO SUPPORT TOURISM ORGANIZATIONS IN OUR COUNTRY
Suyunova Kamilla Bakhromovna,Khalmanova Shakhzoda Numanovna , Associate Professor of the Marketing Department/Bachelor's degree from the Samarkand Institute of Economics and ServiceAbstract
To select and develop a development strategy for tourism enterprises and organizations, managers need timely information, including its search, processing, and analysis. These processes are typically costly. This increases the cost of tourism services and, consequently, negatively impacts their competitiveness in the global market. This article describes the development and implementation of mechanisms for the efficient use of these costs.
Keywords
Tourism, tourist services, market mechanisms, business entities, travel agencies, Information and Analytical Association.
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